Some insights into the Pinstripes 😉
Hey Everyone, time for another pinstriped blog post! Just 4 days until I launch the project and I thought think would be a good chance to give you the inside scoop 😊
If you know anything about crowdfunding, then you might have heard that the best timeframe to lay the groundwork is 3-5 months before project launch. That is where I found myself 5 months ago. Anxious to create a project but also understanding that a lot of work goes into this before hitting the Launch button!! The most important part of any crowdfunding campaign is the pre-launch phase. That being said, there is still a lot of work to come 😅
Many designers, creators, inventors, and artists are using crowdfunding websites these days. They are basically the internet version of your old fashioned telethon or public radio fund drive. People donate at a certain level and get a reward based on the pledge tier. For my campaign I chose Kickstarter. They have an All-or-Nothing format, meaning the donations will only be collected if the campaign meets or exceeds the goal. My campaign will run for 31 days for all of March, but the most important time is the first 48 hours. If a campaign collects a lot of funds early, then it will be promoted at the top of the list!
Designing the cards was just the beginning. In my past posts I showed you some of the steps it takes to get this far (front and back designs, boxes). However, due to the growing customer expectations and popularity of crowdfunding, the project page itself needs to be a work of art as well 😮 I went into a lot of detail while putting it together, including the custom section headers like the one below.
There will be a pledge level for every budget. Ranging anywhere from 1 deck of cards for $12 to 24 decks of cards for $240. There will also be some Early Bird specials, discounts available for those who are first in 😊
You can check out the landing page with this link:https://www.kickstarter.com/projects/redshellmartell/pinstripe-playing-cards-by-rsm-productions
If you are subscribed to my newsletter, then I will send you a link this weekend, where you can log in and see all the details on the page before launch on Monday!!
Thank you all for reading! Until next time 😉
☮♥RSM
Comments